Serendipity

In the elusive role of serendipity and the field of observation, chance favours only the prepared mind.

(Pasteur in Woods, 2014, p. 176)

One of my (Derek) favourite properties is Serendipity (p. 212).

Partly because it’s one of those ‘obvious’ things that happens in studio every day: random encounters, discussions, and interactions that lead to new and interesting things

But it’s also because Serendipity isn’t just a made up thing – it’s not just all about luck and that’s it. Serendipity has a practical definition based on some pretty extensive research and scholarship.

And that’s what I think is important about Studio Properties as a book – it takes something that is slightly obvious or something we take for granted, and it shows that there’s a lot more to it than you might realise.

Serendipity depends on two things and, without either: luck and preparedness. Without either of these it doesn’t work so well.

What’s even more important is that we, as educators or designers, can do something about both of these.

For luck, it is possible to increase the likelihood of something fortuitous taking place. One reason for studio existing is to increase this likelihood through seeing other work that might give you a new idea [social comparison], a chance conversation [dialogue], or even just the stuff that covers studio [surfaces]. The trick to this is ensuring that

Preparedness is also something to that can be developed and cultivated. James Webb Young (2003) in his famous book on creativity dedicates an entire section on how designers prepare their minds long before they even start to approach an idea, often using some very basic activities: reading different books, trying new activities/hobbies, learning a new skill. In other words, by simply taking an active interest [Learning by Doing] and following up on their curiosity, a designer prepares their mind for the next serendipitous encounter.


You can buy the book or download an Open Access version here.

Jones, D., Boling, E., Brown, J. B., Corazzo, J., Gray, C. M., & Lotz, N. (2025). Studio Properties: A Field Guide to Design Education (1st ed.). Bloomsbury Publishing PLC.

Young, J. W. (2003). A Technique for Producing Ideas. McGraw-Hill.